How a new deal could give passengers the power to help airlines find lost luggage. With holiday travel in full swing, Apple's AirTag could give passengers the power to help airlines find their lost luggage. This is still not a 100% safe solution, but 90%
The tracker is the size of a coin and is placed in luggage and connected to Apple.
Apple knows that people have come to rely on AirTag as they move around the world, and the company is ready to make these travel accessories even more useful. As part of the latest update to its iOS 18 mobile operating system, Apple is allowing people to share their AirTags' secure location connection with third parties. This will soon include airlines.
Until now if your luggage went missing, you could see where it was, but that doesn't mean your airline could. There was no effective, real-time way to prove to your airline that your luggage was where you said it was. This also led to arguments between passengers and airlines.
Apple is now closing the loop and partnering directly with airlines so that your Find My Item location data can be integrated directly into the customer service process for finding mishandled or delayed baggage. It's a step that will reduce the amount of bags lost in transit each year, which typically number in the tens of millions.
A key partner in Apple's effort to make baggage more traceable is Sita, a technology company that makes WorldTracer baggage tracking technology, which is used by more than 500 airlines and ground operators at more than 2,800 airports worldwide. the world.
"With global passenger traffic set to double by 2040, airports and airlines around the world will face significant challenges," said Nicole Hogg, Sita's baggage director.
This looks like the beginning of the end of the road for lost luggage.
