Italian hairdressers will be fined if they wash clients' hair twice with shampoo
The mayor of an Italian city has banned hairdressers and barbers from shampooing their clients' hair twice, in a bid to save water during one of the worst droughts in decades.
Carlo Gubellini, mayor of Castenaso, a town near Bologna, said thousands of gallons of water were wasted every day through double shampooing.
He is believed to be the only mayor in Italy to have taken such a measure, which would include checks and fines of up to 500 euros for salons violating the rule.
Castenaso, which has a population of 16,000, is home to 10 hairdressers and barbers.
"If we multiply the amount of water used by each customer, we are talking about thousands of liters a day," Gubellini told Corriere della Sera. "Castenaso is small: imagine what it means in terms of water consumption in big cities. "We gave the order on Saturday, given that hairdressers are closed on Sundays and Mondays, to give them plenty of time to adjust."
The mayors of other Italian cities have also imposed water rationing measures, including Milan, where public fountains have been turned off.